Our marketing plan is the one that will sell your home.

THE FIRST IMPRESSION...

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

THE FIRST IMPRESSION...

THE FIRST IMPRESSION...

For us, a sales advertisement is not just any old thing. We start by preparing the basic image materials that we will work with throughout the whole process. A complete photo/video report as well as the writing of the text and sales argument, which we do in a conscientious and creative way. We previously study your property to know its strong (and not so strong) points in order to be able to defend it better. And if we think it is convenient to give it an aesthetic touch before putting it on the market, we will do it, that is why we are trained in Home Staging.

Audiovisual content and real estate copywriting carried out by professionals to achieve the desired result: each advertisement (like each house) is different. We also design the different materials aimed at the buyer, such as a brochure of the property (in several languages), a dossier of the area for buyers from abroad and an exclusive multimedia microsite of your property. We also elaborate a QR code that will link this Microsite with the different present or future graphic supports. Drawing up plans of the property, 360° Virtual Tour... anything you can think of can be done.

Our mission: to make a good impression on your buyer.

For us, a sales advertisement is not just any old thing. We start by preparing the basic image materials that we will work with throughout the whole process. A complete photo/video report as well as the writing of the text and sales argument, which we do in a conscientious and creative way. We previously study your property to know its strong (and not so strong) points in order to be able to defend it better. And if we think it is convenient to give it an aesthetic touch before putting it on the market, we will do it, that is why we are trained in Home Staging.

Audiovisual content and real estate copywriting carried out by professionals to achieve the desired result: each advertisement (like each house) is different. We also design the different materials aimed at the buyer, such as a brochure of the property (in several languages), a dossier of the area for buyers from abroad and an exclusive multimedia microsite of your property. We also elaborate a QR code that will link this Microsite with the different present or future graphic supports. Drawing up plans of the property, 360° Virtual Tour... anything you can think of can be done.

Our mission: to make a good impression on your buyer.

For us, a sales advertisement is not just any old thing. We start by preparing the basic image materials that we will work with throughout the whole process. A complete photo/video report as well as the writing of the text and sales argument, which we do in a conscientious and creative way. We previously study your property to know its strong (and not so strong) points in order to be able to defend it better. And if we think it is convenient to give it an aesthetic touch before putting it on the market, we will do it, that is why we are trained in Home Staging.

Audiovisual content and real estate copywriting carried out by professionals to achieve the desired result: each advertisement (like each house) is different. We also design the different materials aimed at the buyer, such as a brochure of the property (in several languages), a dossier of the area for buyers from abroad and an exclusive multimedia microsite of your property. We also elaborate a QR code that will link this Microsite with the different present or future graphic supports. Drawing up plans of the property, 360° Virtual Tour... anything you can think of can be done.

Our mission: to make a good impression on your buyer.

Chapter I:

THE FIRST STEPS.

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

THE FIRST STEPS.

We signpost your property with a visible sign or tarpaulin on its façade, while respecting your privacy and the aesthetics of the property. Our sign in the shape of a little house is already a very recognisable symbol by which buyers immediately identify our brand. They will call us.

We will then advertise it in the windows of our Real Estate Agency located in Avenida Tierno Galván 47, the main shopping street of Puerto de Mazarrón where we are open to the public 7 days a week all year round. 

Did you know that we are the largest Estate Agency in our area?

The Objective: to impact the buyers who are exploring the area. Find them and let them find us.

Chapter II:

YOUR BUYER IS... NEAR!

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

YOUR BUYER IS... NEAR!

What if your buyer is closer than we thought? For this reason we will start by focusing on the surroundings of the property and the people who live in the area.

We will distribute brochures and other material with information about the sale of your property in the mailboxes of your neighbours in the community and in the buildings in the adjacent streets, as well as in the meeting points where neighbours and visitors interact.

Remember: we are the specialists in your area.

Chapter III:

YOUR BUYER IS... FAR AWAY?

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

YOUR BUYER IS... FAR AWAY?

As you know, the Internet has changed everything in a very short time and the real estate world has been no exception. It is time to get your home out there. To do this we offer you our home page www.costa-calida.net where we work every day to achieve the highest visibility. We have an intranet that we share with the Real Estate Agencies we collaborate with and we also offer you the possibility of your property being seen on more than 50 real estate portals on the Internet, both in Spain and the rest of Europe. Your house will be seen here and far away from here.

We carry out massive E-mailing actions to our databases with specific publicity for your property. Newsletters are a very effective weapon. Our sales advisors will spread your offer among their contacts of all kinds via email or messaging applications such as Whatsapp, Telegram, etc... We are also actively present in the main Social Networks: Facebook, Instagram, Twitter and Youtube (where we have our own video channel) where we will highlight the main attractions and differential characteristics of your property, always with our particular style.

The aim is to reach your buyer wherever they are.

Chapter IV:

GO FOR IT.

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

GO FOR IT.

We will call the buyers we have registered, those who are actively looking and have already made a purchase decision and whose demand perfil matches the characteristics of your offer. After many years in Puerto de Mazarrón - we can already boast of a very strong database of buyers, perhaps the best.

We will organise private visits and/or Open Houses for them, whichever is most convenient at the time. We will follow up on these potential buyers who have shown interest in your property, helping to encourage and facilitate their decision to buy, even motivating them to make an offer. Do they need financing? We will help them.

In the meantime, we will continue "sowing" in other fields, inviting other real estate agencies and professionals with whom we have collaboration agreements to get to know your property so that they can also offer it to their buyers. We highlight in this case our partners of Apimur, the MLS that includes the 50 best Real Estate Agencies in the Region of Murcia.

Let's go for it (and you with us).

Chapter V:

HAPPY END

INSPECTION: THINGS NEED TO BE SEEN. HOUSES TOO.

HAPPY END

We also rely on more traditional media such as magazines and real estate publications in different formats which we publish regularly and which are distributed massively and free of charge. Radio spots, billboards... the usual stuff also works.

In short, our aim is to sell your property on time and at the best price. And to do this we will use all the tools that Marketing offers us, from the most classic to the most innovative. And something very important: all these actions and their timing will be subject to continuous monitoring and evaluation. What doesn't work, we will improve it... until we get it right. Or rather, until you get it right.

Call us on 968 332 018 and we will be delighted to help you.

Chapter VI: